Branding Entrepreneurial Start up Disruptive Innovation Ventures

نویسندگان
چکیده

برای دانلود باید عضویت طلایی داشته باشید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

New ventures based on open innovation - an empirical analysis of start-up firms in embedded Linux

An important and intriguing aspect of e-entrepreneurship is the formation of new ventures in the domain of open source software (OSS). Previous research on these ventures has primarily looked at the design of business models, yet has neglected other key questions relating to the management of these firms, despite clear indications that some existing insights on venture management cannot be appl...

متن کامل

Corporate Branding of E-Business Ventures

Entrepreneurs in electronic markets move in industries where a strong corporate brand can deliver competitive advantage through differentiation. It not only facilitates increased attention. Despite ever-increasing followers and me-too products, it enables a company to build a positive image on behalf of the relevant target groups – be they consumers/customers, shareholders, employees, or indust...

متن کامل

On the role of entrepreneurial experience for start-up financing

Non-technical summary Founders often have big problems with firm financing issues. Financing problems may arise for many reasons. Information asymmetry and uncertainty are important, but so are such things as ignorance. Experienced entrepreneurs should have more knowledge about financing issues and should be more likely to know who to turn to for help and advice. Thus, they have advantages over...

متن کامل

Patents as Quality Signals for Entrepreneurial Ventures

To what extent do venture capital (VC) investors use information from patents to assess the quality of new ventures? Using a sample of 370 U.S. semiconductor start-ups, we examine when patents improve the terms by which new firms access venture capital.

متن کامل

Creative Self-efficacy and Innovation Speed of New Ventures: The Mediating Role of Entrepreneurial Bricolage

Evidence shows that start-ups success is positively correlated with the launch of the first product. However, new ventures are seldom able to acquire abundant resources for new product development (NPD), which means that entrepreneurs may depend on personal creativity instead of physical investments to achieve and accelerate innovation speed. This study accentuates the role of entrepreneurial b...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: JOURNAL OF SMALL BUSINESS AND ENTREPRENEURSHIP DEVELOPMENT

سال: 2019

ISSN: 2333-6374,2333-6382

DOI: 10.15640/jsbed.v7n1a6